Designs
Designs originated in the following programs are acceptable (in order of preference):
• QuarkXpress > include all eps & tiff files
• Illustrator > include all embedded images & convert all text to curves/outlines
• PhotoShop > saved as tiff or eps format
• Freehand > saved as tiff or eps format & convert all text to curves/outlines
Fonts
All screen and postscript fonts need to be supplied unless converted to curves/outlines.
Colours
All colours on documents need to be set to CMYK (unless spot Pantone colours are being used). RGB is only acceptable for printing Lambda and LightJet. If colour matching is required please request a colour match proof.
Resolution
When supplying images ensure that they are scanned at 300dpi at size to be printed and are used at 100% otherwise quality will be compromised. We will accept files at 150 dpi final size as a minimum if need be.
Bleed
All artwork is to have a 3mm minimum bleed where required.
On CD/DVD
When supplying artwork on CD or DVD please do the following:
• Provide a postal address/email address for a layout proof to be sent to (if requested). This proof will need to be approved by fax, email or post before we go ahead with printing. Please be aware delay in approval may result in a delay in the final delivery date of the prints/goods.
• Clearly label/ name the CD, the files and folders with company name and/or campaign details.
• Enclose a printed and checked hard copy of each piece of artwork to compare our own proof/s with. Please use laser for the content and contract proof with control wedge for the colour. (Epson is preferred for the colour proof). We have found that this improves the accuracy of the artwork and consequently the final print.
• State artwork size on the hard copy for reference.
• Let us know whether you want the CD to be returned, or filed at W&Co for a period of 3 years maximum.
By Email
When supplying artwork by email please do the following:
• Check that artwork sent by email must be under 8Mb otherwise it will crash our email systems.
• Provide a low-res PDF with the artwork file for our reference
• Email artwork to us with company name and W&Co job reference number (e.g. RC-JUL156) in the ‘Subject’ title.
• Please enclose as much relevant information regarding the artwork as possible within the email, e.g. sizes, preferences, colours etc.
Please see our FAQ’s for any questions you may have regarding artwork and printing, or any other matters.
