Making a case for Britain
Bespoke LED illuminated poster cases and large built-up and flat cut stainless steel logos were fabricated and installed at the British Council's headquarters near Charing Cross in Central London.
The British Council is a registered charity which builds cultural relations and creates international opportunities and for the people of the UK and other countries. The entrance to their building is located at the back of a fairly dark and bare under croft which results in visitors not being able to easily locate them.
Therefore, to increase their visibility and public awareness, the British Council requested W&Co to design, manufacture and install some illuminated signs and poster cases. These consisted of large built-up and flat cut stainless steel logos fixed at high level next to the entrance doors accompanied by a series of bespoke external LED illuminated poster cases and fret cut illuminated signage to wrap around several of the under croft's large concrete columns.
The large bespoke poster display cases were fitted back to back complete with LED accent lighting to the rear edges to give a floating effect. The poster cases have been built to last with toughened glass fascia panels, robust hinged doors and a concealed locking mechanism.
The British Council now has the freedom to change the posters quickly and easily for upcoming events and marketing throughout the year and they are extremely pleased with the final result.