The Huffington Post
Read all about it! Acrylic LED cubes for Huff Post.
Internally LED lit acrylic cubes from the W&Co Nebula illuminated display range were supplied to Huffington post for use in a marketing campaign with the celebrity chef Jamie Oliver.
The Huffington Post, an international newspaper aggregator powered by the Internet search engine provider AOL.com, requested LED illuminated cubes to be manufactured for use on the press shoot with Jamie Oliver which took place in their UK head office.
Each LED illuminated cube had to be easy to install, light enough to carry, evenly lit, freestanding and to advertise 'Huff Post' with printed and applied sign vinyl to each side of the cube. The illuminated acrylic cubes also needed to be as robust as possible as they are to be reused for other promotions at later dates and 'plug and play ready' so staff could use the units instantly.
The Nebula frameless acrylic cubes are fabricated from white opal acrylic, with each cube internally lit by high brightness white LEDs offering even illumination throughout.
The event hosted by Jamie Oliver, dad-of-five, guest edited The Huffington Post UK on 15th July 2016 to highlight how parents and children can thrive in today's society. The press photos utilised the cubes specifically as a prop and focal point during Jamie Oliver's interview.
After the event W&Co was commended by Huff Post, with their marketing representative stating "The event was great, the boxes looked brilliant!"