Double-Sided Digital Signage

Double-Sided Digital Screens for Window Advertising

Market research has shown that digital signage can capture more than 400% more views than static signage.* When used in shop windows, moving images and changing content can help attract attention from passing customers and encourage more people to come inside.

*Source: Intel digital signage audience research.

Display Content Inside and Outside

If your window space can be seen from inside the store as well as outside, double-sided digital signage allows you to display content on both sides and reach customers in both directions.

Double-Sided Displays or Back-to-Back Screens

Some single-sided digital screens can also be installed back-to-back and may be more cost-effective than a purpose-built double-sided display. View our standard single-sided digital screens or contact us for advice on the best option for your installation.

Frequently Asked Questions (FAQ)

Q: What is double-sided digital signage?
A: Double sided digital signage uses screens that can show digital content on both sides, making them ideal for shop windows, retail spaces and areas where customers can see the display from more than one direction.

Q: Where are double-sided digital screens commonly used?
A: They are commonly used in shop windows, estate agents, retail stores, showrooms, shopping centres, reception areas and other customer-facing environments where both sides of the screen are visible.

Q: Are double-sided digital screens good for shop windows?
A: Yes. Double sided digital screens are ideal for shop windows because they can show content to people outside while also displaying messages to customers inside the premises.

Q: Can two single-sided screens be used instead of one double sided screen?
A: Yes. In some cases, two single-sided digital screens can be installed back-to-back and may be more cost-effective than a purpose-built double sided display. The best option depends on the installation, screen size, brightness requirements and budget.